Dear Readers,
Just like the title states: Will the Coronavirus be the Grinch that
steals Christmas?
This is a blog I never wanted to
write. COVID-19 cases are skyrocketing across the United States. Over 70,000
new cases have been reported on numerous days in the past weeks and the death
toll has eclipsed more than 200,000 souls.
It’s clear that the COVID-19 virus
isn’t going away anytime soon. And it’s certainly not going to be conquered
before the holiday season. It’s almost painful to write the words “virus” and
“holiday” in the same paragraph. The reality is that this is one of the
strangest Christmas buying seasons we’ve probably ever encountered.
Did you know that in 1606, London was locked down in quarantine as the bubonic
plague swept through the countryside? William Shakespeare used his enforced
downtime to write some of his most enduring plays: King Lear, Macbeth,
and Antony and Cleopatra.
Sixty years later, the plague
returned to England. Classes at Cambridge University were canceled, so young Isaac
Newton retreated to his family estate and wrote papers that would become his
theory of gravity.
If the plague couldn’t stop the
most famous playwright and mathematician from producing history-changing works,
then I decided what’s stopping me from sitting in my typing chair and creating
ideas for new books?
It’s true that the COVID-19 crisis
has dramatically changed the way all of us do business and live our lives. But
there is one activity where millions of people are finding solace during this
difficult time: reading a book.
As an author, I’m wondering, like
so many writers, with people avoiding crowds, shopping from home, and desiring
instant gratification, will there be a surge in demand for eBooks? Studies show
that book lovers haven’t embraced their digital cousins to the extent that was
predicted when the first Kindle was
introduced, and while eBooks never became the “printed book killer” they were
touted as, sales have taken off in the last few months.
So here’s the question, dear
friends, will the Coronavirus be the Grinch
that steals Christmas? Books
could be the go-to gift option in what’s predicted to be a social-distancing
Christmas, especially when this virus prevents us from celebrating with our
friends and family in person. It’s my guess that gift givers will stay home to
search for that perfect book title and have it safely delivered to their loved
one’s doorstep.
I’m wondering what a post-COVID
world will look like. What about you—have you also wondered? I’m looking
forward to the day hubby and I can go to our favorite restaurants without
thinking about social distancing or go to a concert in person, and hopefully
have in-office doctor visits instead of tele-med by phone. I’m confident this
day is coming with new vaccines on the horizon, but some things have changed
forever, and that includes the world of book marketing.
*Note all books are offered as a
pdf. except for “Water Dreams” which is offered as an ebook.*
So, dear readers, keep reading, keep
staying positive, and most of all stay safe!
MERRY
CHRISTMAS and HAPPY NEW YEAR!
Loretta, what a thought-provoking article! Thanks for giving me a lot to think about.
ReplyDeleteThanks Jennifer. I'm looking forward to see what our "New-different" is once this virus is controlled.
DeleteI'm happy to gift copies of Water Dreams to blog readers. The writing community is truly wonderful and supportive of our readers as well as each other. BTW books are on my Christmas list every year! This year may be grinchy, but it will pass.
ReplyDeleteFear can freeze us, but being with family, friends, and good books is always a joyous good time. Thank you for sharing yours with readers. We are blessed with so many exciting ideas and worlds to explore! Happy reading!
ReplyDeleteI totally agree about fear freezing us. Sometimes it's difficult to find that ray of sunshine through all the gloom, but it's there. I'm so thankful for friends, family, and books.
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